Pinterest, Inc.
Rank #30Capital ReturnPINS · NYSE · Communication Services
Pinterest, Inc. (PINS) — Rank #30 by gross profitability (GP/assets 0.71) · ROE 14.4% · Piotroski F-Score 6 / 9.
As-of 2026-09-15 · CIK 0001506293 · all metrics point-in-time as of the filing date.
About
Pinterest, Inc. operates as a visual search and discovery platform in the United States, Canada, Europe, and internationally.
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The company's platform allows people to find ideas, such as recipes, home and style inspiration, and others; and to search, save, and shop the ideas. It also provides various advertising products to help advertisers meet users; and ad auction that allows to serve ads to users at relevant moments while optimizing business outcomes for advertisers. The company was formerly known as Cold Brew Labs Inc. and changed its name to Pinterest, Inc. in April 2012. Pinterest, Inc.
was incorporated in 2008 and is headquartered in San Francisco, California.
- Industry
- Internet Content & Information
- Sector
- Communication Services
- State
- DE
- Filer Category
- Large accelerated filer
- Fiscal Year End
- December 31
- Website
- pinterest.com
Price History
Company Snapshot
P/E and reverse DCF are the primary valuation lenses at this stage.
Market Cap
$10.59B
P/E (annual)
31.0
P/S (annual)
2.5
P/B
3.7
P/OCF (annual)
8.2
Shareholder Yield
1.5%
Employees
5,116
Industry
Internet Content & Information
Exchange
NYSE
Signal Flags
Quality Profile
Profitability
1/1 passSafety
1/1 passCash Flow
3/3 passGrowth
2/2 passTerry Smith quality gate
Passes 2/5 Terry Smith thresholds1 of 5 threshold not computable from filed data.
What Growth Is Priced In
Implied revenue growth (10Y)
-1.3%
The annual FCF growth rate today's price requires over a 10-year horizon (discount rate 10%, terminal growth 2.5%).
Buyback tailwind: -1.5% — per-share value needs a total required return of -2.8% once share-count change is priced in.
vs. own 6-year median revenue growth: 17.6%
within its own historyCost-of-equity sensitivity (implied growth at different discount rates)
r = 8%
-5.1%
r = 10% (base)
-1.3%
r = 12%
1.9%
Net debt / market cap: -9.8%
Valuation History
Current multiple vs historical range at each filing date. Band spans 25th-75th percentile.
P / E
Price / diluted EPS
P / S
Price / revenue per share
P / B
Price / book value per share
P / GP
Price / gross profit per share
P / FCF
Price / free cash flow per share
Disclosure regression check
A previously-disclosed line item is no longer reported. Worth checking the filing for why.
FCF yield, shareholder yield, and buyback activity are the primary reads at this stage.
Profitability
Gross profitability (GP / assets)
0.71
Primary signal (Novy-Marx).
2nd of 14 SIC 7370 peers
Return on equity
14.4%
Gross margin
80.1%
4th of 14 SIC 7370 peers
Revenue growth (YoY)
15.8%
Gross margin improving
Margin trend vs prior year.
Operating Leverage
| 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|
| Revenue vs COGS | ||||
| Revenue vs OpEx | ||||
| Op. Income vs Revenue |
Growth
Revenue CAGR (3Y)
14.6%
Revenue CAGR (5Y)
20.1%
Earnings CAGR (3Y)
—
FCF CAGR (3Y)
41.7%
Anti-fragile safety
Balance-sheet safety
Composite anti-fragile check.
Debt / equity
0.64
8th of 13 SIC 7370 peers (best = lowest)
Current ratio
3.81×
5th of 14 SIC 7370 peers
Quick ratio
3.62×
Net cash
$1.27B
Cash & equivalents minus total debt.
Cash-flow health
Free cash flow
$1.25B
Operating cash flow minus capex.
Positive free cash flow
FCF / net income
2.00
Cash-backing of earnings.
FCF/NI divergence
Unfavorable divergence (yellow flag).
Accruals healthy
Cash-backed earnings.
SBC / revenue
20.9%
Stock-based comp intensity.
Piotroski F-Score
F-Score
6 / 9
Fundamental-strength score (0-9).